Retail & Lifestyle

Top French Luxury Brand Takes Complete Control Over Their Salesforce Data with Native Archiving

Customer Overview

The customer is a highly renowned luxury brand. They are a specialist in Skin Care, Makeup, Body, Spa, Sun Products, Men's Skin Care, Self Tanner, Beauty, Luxury Cosmetics, Sustainable Development, and Prestige Cosmetics brand.


  • The French luxury boutique company was using a Salesforce CRM for its end-to-end business operations. They were dealing, communicating & engaging a huge number of customers on a daily basis.
  • With time, they found that there was redundant data on Customer Object which was causing challenges in the form of downgraded CRM performance. Slow CRM performance leads to other critical challenges such as long waiting times, slower operations like search, reporting, etc. 
  • In addition, they had a complex business process around custom objects which they didn’t want to impact while archiving.
  • 90% storage cost savings
  • 5x improved app performance
  • 5x faster deployment
  • 80%+ ROI


  • With DataArchiva, they periodically archived all the historical Customer Objects (appx. 40GB) at a native level into the Big Objects ensuring the highest security and without losing the data integrity. 
  • DataArchiva worked around all the business triggers and helped the customer to build an index field on Custom Object to help them boost the CRM performance and efficiently address their data challenges. 
  • The leading luxury brand efficiently optimized its business operations in the Salesforce CRM.

DataArchiva is the ONLY Native Data Archiving Solution for Salesforce using Big Objects that help Salesforce application users archive their historical data without losing data integrity.

For more info, please get in touch with us  [email protected]